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What’s in your handbag? ~ Louise, cocktail pr owner

Posted on May 14, 2012 by cocktail pr

I love my handbag and I’m currently carrying a Tabitha Stardust which is black leather with gold studs and really roomy!

My handbag carries all my essentials that I need when I am on the go…

The contents of Louise's handbag

* Umbrella ~ my Mum gave me this gorgeous umbrella from M&S for Christmas and as you can imagine it has come in really handy lately!

* Totes Amaze cotton shopper ~ I always have a cotton shopper in my handbag and I love this TOWIE inspired totes amaze one from missyc.

* Ted Baker Purse ~ another gift from my Mum. I love the colour of it.

* My ‘lucky’ angel key ring ~ not sure why its lucky but I carry it everywhere with me.

* Rebel Nails emery board ~ I have a monthly mani but sometimes I break a nail on the go and for me an emery board is a handbag must-have.

* Vera Wang Princess Night perfume ~ I love Vera Wang perfumes but this is definitely my favourite and people always comment when I wear it.

* Heathcote & Ivory hand cream ~ Our hands can get dry with this changeable weather so I keep a mini hand cream in my handbag to keep my hands soft. I love the mimosa and pomegranate scent of this one.

* Nivea Lip Balm ~ I think I am addicted to lip balm! I am always applying it and have one in my handbag, one on my desk and another at in my bedroom.

* TRESemme 24 Hour Body ~ This sky High Plumping Powder is a must. My hair is quite flat so keeping this in my handbag means I can pump up the volume anytime which is great when we go from the office to a bar!

* Notebook and pen ~ You never know when or where an idea might hit you.

* Blackberry Curve ~ I love my blackberry and it keeps me up to date with everything when I am away from the office. I also love tweeting when I am out and about.

* Cosmo ~ my job means I need to keep up with latest trends so you’ll always find a magazine in my handbag.

* Diary ~ I love pretty stationary and my sister gave me this gorgeous diary so I know what’s going on and where I need to be.

* Sunglasses ~ I love wearing sunglasses because I feel like no-one can see me when I wear them!

* Keys ~ I don’t have a huge bunch of keys just the important ones – house, car, office and parent’s house. My keys also have a St Christopher charm on which my sister gave me to keep me safe while I am driving about.

 What do you carry in your handbag? Anything weird and wonderful?

 

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Guest Post: How To Get Fabulous Feet For Summer

Posted on May 9, 2012 by cocktail pr

With summer just a round the corner (we hope!) natural and organic skin care company founder Claire Edmunds of Lulu & Boo Organics has put together her step by step guide to getting fabulous feet. 

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During the summer, a woman’s feet are just as important as her hair, makeup and clothing as a great outfit can be ruined by ungroomed feet peeking out from your sandals. With glorious sunny weather on the way, it will be time to take off our winter boots or shoes and slip feet into a pair of flip-flops or a pair of sexy sandals. So treat your feet to a home pedicure to get the them ready for summer…

* Soak your feet in warm water for about 10  to 15 minutes add 2 tablespoons of Epsom salts,  2 drops peppermint essential oil and 2 drops of lemon essential oil

* Pat your feet dry with a clean towel. Don’t forget to dry between the toes

* Use a pumice stone to remove any hard skin

* Clip toe nails straight across or if you would rather, use an emery board

* Apply our Melissa & Mallow Foot Balm and massage into each foot, pay attention to the heels, between the toes and dryer areas

* Then apply your favourite nail vanish

Repeat this procedure one to two times a week throughout the spring and summer for beautiful summer feet!

Lulu & Boo Organics Melissa & Mallow Foot Balm ~ For Dry Feet and Cracked Heels

Lulu & Boo Organics Melissa & Mallow Foot Balm ~ £10.75 from luluandboo.com

Organic Marshmallow softens, moisturises and soothes tired achy feet
Organic Shea Butter with it’s nourishing and soothing properties help to moisturise dry skin
Organic Lemon essential oil helps to soften and dissolve hard skin
Organic Tea Tree essential Oil with antiseptic and anti-fungal properties is very effective on athlete’s foot

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We love to spa at The Grange

Posted on April 27, 2012 by cocktail pr

Here at cocktail pr we love to spa, so are absolutely delighted that we have been appointed to represent The Grange Spa, a luxury day spa nestled in the Lincolnshire countryside offering a pure pampering experience.

Welcome to The Grange Spa

From the moment you walk through the doors the friendly staff ensure you feel comfortable, relaxed and ready to let your stresses melt away. Whether you are a regular spa goer or donning a white fluffy robe for the first time, visiting The Grange Spa is an experience you’ll want to indulge in time and again.

The Grange Spa offers exceptional facilities including a 12 meter pool with a relaxing waterfall and a journey through a traditional heat experience area complete with a herbal bath and ice fountain. For those with energy to burn there is a fully equipped fitness suite but if you’d prefer to sit back and relax there is a tranquil lounge with welcoming sofas to sink in to. And of course, there is a menu of treatments to relax, revive and rejuvenate mind and body.

The Grange Spa swimming pool

There are six beautiful, individually designed treatment rooms that have ambient lighting, aromatic scents, luxurious therapy couches and fabulous finishing touches. The Grange Spa offers decadent treatments such as a the Hydrating Rose Cocoon, a comforting treatment that exfoliates then envelops the body in layers of hydrating rose gel, evening primrose oil and velvety Shea butter in a cocooned warming wrap. For the face the Oxygen facial is a true breath if fresh air for skin. This gentle smoothing and brightening facial regains the skins natural glow – a perfect beauty boost!

For ultimate relaxation there is a one and a half hour treatment, in the form of the Enrich Body Treatment. This totally indulgent experience includes an intensive salt and coffee exfoliation for the body and a fresh water mud mask for the hands and feet. Then embrace the calming, sensual fragrance of exotic flowers and let tensions fade as a mineralising marine algae is massaged into the body and a nourishing, velvety body butter encompasses the skin and finally drift away with a sublime scalp massage.

Relax at The Grange Spa

An array of packages from a two hour twilight spa to a full day of head to toe pampering are available and start from just £25. All of these include use of the fabulous water and heat experiences, gym, quiet areas, as well as a fluffy robe and towel.

The Grange Spa fuses traditional spa elements with innovative treatments, fabulous facilities and professional therapists that always put guests first making this country hideaway perfect for a little bit of “ME” time.

For more information about The Grange Spa visit the website or call 01778 4405511.

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Case Study ~ Love Hearts and Crosses

Posted on April 25, 2012 by cocktail pr

Love Hearts and Crosses is an online boutique (www.loveheartsandcrosses.co.uk) founded by Conny Tam that sells a wide range of contemporary, vintage, and handmade jewellery that is not available on the high street. The brand aims to provide customers with a range of quirky and cute jewellery influenced by the latest trends, as well as childhood books and films.

loveheartsandcrosses.co.uk

Background

Love Hearts and Crosses had been looking after PR in-house and had been successful in securing several product placements in UK magazines which increased sales and web traffic. The brand was ready to go to the next level and looked to work with a PR agency with the right contacts, so a call to cocktail pr was made.

For Love Hearts and Crosses cocktail pr was one of a few companies that offered a PR package at a reasonable and affordable rate for a small business. With a strong portfolio and a black book full of contacts signing with cocktail pr was an easy decision.

Objectives

To position Love Hearts and Crosses as a must have brand
To gain ‘as many product placements as possible’

Strategy

cocktail pr worked closely with Conny to identify the types of magazines that would benefit and relate to the brand from product placements to competitions and reader offers.

Initially, cocktail pr spoke with consumer press fashion desks introducing the brand to journalists. Speaking frequently and updating them on new products which appealed to their readers and identifying products that would fit into story themes were key in securing quality placements.

cocktail pr built strong relationships with fashion journalists on behalf of the brand and provided images and samples in a prompt and efficient manner which resulted in being called upon time and time again.

Results/Evaluation

Love Hearts and Crosses and cocktail pr have been working together for over two years and product placements have been secured in thirty fivr consumer titles (multiple times) including magazines, newspapers, supplements and online e-zines.

Consumer titles

Bliss, Celebs on Sunday, Chat, Cosmopolitan, DYou, Essentials, fabulous, Girl Talk, Glamour, Grazia, Heat, Inside Soap, Instyle, LOOK, Love it!, Mizz, more!, My Weekly, new, now, OK! Extra, Perfect Wedding, Reveal, Scottish Woman, Shout, Star, Sunday Times Style, Stylist, Sugar, That’s Life,Top of the Pops, Wedding Ideas, Your Cat.

Newspapers

Daily Mail, Daily Mirror.

 Online

Instyle.co.uk, more.co.uk, mybliss.co.uk, redonline, sky showbiz.

 TV

Lorraine.

After just one month of working with cocktail pr, Love Hearts and Crosses sales increased by 70%. Awareness of the brand has been increased in both the consumer and trade sectors. LOOK magazine, the UK’s biggest fashion weekly called Love Hearts and Crosses ‘a new cool jewellery brand’. A successful placement in the Sunday Times Style Supplement led to Loves Hearts and Crosses being approached by one of the top UK online fashion retailers enquiring about stocking the brand.

 

“Working with cocktail pr is one of the best decisions I’ve made for Love Hearts and Crosses. It’s fabulous to be working with Louise as she really understands our brand and the needs. Over the past two years my brand has been featured over 100 times in various consumer titles. I would definitely recommend cocktail pr without any hesitation as Louise has achieved phenomenal results for my brand in such a competitive sector.” Conny Tam, Love Hearts and Crosses founder

 

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Going Dotty For Dotty Drawers

Posted on September 29, 2011 by cocktail pr

Here at cocktail pr we are going dotty for a new lingerie brand, Dotty Drawers. The first collection is an original, limited edition range of handmade nipple tassels and tie-sided knickers in a variety of signature Dotty fabrics; Designed from the heart with gallons of fun, the collection will awaken the Burlesque girl in you!

It's Dotty!

We love the super cute Primrose Hill set in lemon with black polka dots and there are nine other signature sets to choose from. Each is priced at £35 and the paisties and side-tie knickers can also be purchased separately. Dotty Drawers has also created a collection of sequin nipple tassels. All lingerie can be purchased through the online store, dottydrawers.co.uk – go check it out!

Primrose Hill set

Primrose Hill set

We have been appointed to handle the consumer press for the brand, so look out for them in the media soon.

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