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Introducing Peppy Galore

Here at cocktail pr we are delighted we be working with Peppy Galore, a fabulous skin care company bringing an element of fun to the daily beauty routine. Handmade using natural, skin loving formulations this young at heart brand promotes beauty that stems from being happy and is for the modern women, who takes good care of herself but doesn’t take life too seriously!

Peppy Galore has created a range of products for two specific skin types ~ sensitive/dry and oily/blemish prone:

Diva (sensitive/dry skin) for skin that loves to complain! It doesn’t like the weather, has a whole list of ingredients that it disagrees with and gets easily irritated and becomes itchy, blotchy and often very red.

Rebel (oily/blemish prone skin) for skin that likes to cause trouble at the most inconvenient of times. Don’t punish it with a hard scrub but give it some tlc ~ tea tree, love and care.

The products include a cleansing oil (£14.95), toner (£9.95) and facial moisturiser (£12.50) all available from peppygalore.com.

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cocktail appointed to represent Ochre Body & Skin

We are delight to be working with Ochre Body & Skin, a new brand offering a range of body and hair care products (body washes, lotions, scrubs, shampoos and conditioners) that are formulated with sea minerals, natural oils and butters and essential oils to condition and enrich skin. The range is grouped into four collections – Harmonise, Enliven, Awaken and Cherish, each identified by a blend of essential oils known for their therapeutic effects.

Harmonise with geranium and lavender. Soak up this richly conditioning and nourishing blend of lavender and geranium, working in harmony to balance the body’s natural oils and hydrate skin. Soothing, calming and uplifting, Harmonise works wonders for any skin or hair type.

Enliven with rosemary and peppermint. Experience a fresh start for mind and body with this zingy combination of rosemary and peppermint. Nourishing the scalp, conditioning skin and encouraging cell renewal, Enliven benefits skin and hair as well as leaving you feeling refreshed, rejuvenated and energized.

Awaken with black pepper and lemon. Kick-start the day and let this sharp injection of citrus and spice help to focus the mind. A zesty, bracing, pick-me-up based on the uplifting combination of black pepper and lemon, Awaken helps clarify and detox, improving both skin and muscle tone.

Cherish with cedarwood and patchouli. Float away on this heady, sensuous duo of cedarwood and patchouli to calm the mind, soothe nerves and lift spirits. The warming, healing Cherish blend of oils helps balance, tone and revitalise, encouraging renewal and regeneration for any skin type.

The products are priced between £14 and £24 and available from www.ochrebodyandskin.com.

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PR is not just about press releases

If I had a pound for every time I was asked “can you write me a press release?” I would be a very rich woman! For some reason many people think that press releases are essential for PR and they’re the only way to get media coverage. Well, let me tell you – I seldom write press releases and still get my clients lots of lovely coverage – my job is all about the visuals and chatting.

I am not saying that press releases are redundant but for some routes they are just not needed. Obviously, if you have something newsworthy to say then a press release will be needed but it MUST be newsworthy and not just an overview of your business and/or product range.

The majority of businesses that approach cocktail pr want product placement PR – their products featured on the editorial pages of the press. For this journalists just want to see the images as they have generally planned their stories and it’s just a matter of finding the right product shots to feature. So, whether they’re looking for red lipsticks, metallic shoes or cool looking candles – it’s the images they want not a press release.

I have had journalists contact me and ask for nude products, sheer sleeve dresses and soaps containing tea. They don’t want a press release just the image, price and stockist – though in some cases it is good to add a sentence or two in the email about the actual product.

Take a look at the coverage below – none of this needed a press release.

product placement coverage

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Kiss-Air Candles feature in fabulous

Our lifestyle and beauty PR client, Kiss-Air Candles features in the fabulous Lust List.

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Love Hearts and Crosses features in Take A Break

Our fashion PR client, Love Hearts and Crosses features in Take A Break’s summer special.

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